Graphic Design Artist


Siamsa Tíre, National Folk Theatre of Ireland
Town Park
Tralee, CO.KERRY V92 XW44
Ireland

Category
Industry
Entertainment
Job End Date
31/03/2021
Application Closing Date
04/01/2021
Experience Required
Yes
Employment Type
Employee
Travel
Some Travel Required

Job Description
The Graphic Design Artist contributes to the achievement of Siamsa Tíre’s strategic plan and the development of Siamsa Tíre’s arts and cultural programmes by developing a recognizable visual identity which will then be applied to all our communications.

The Graphic Design Artist will work with senior management to translate Siamsa Tíre’s vision, mission, strategic plan and objectives into a visual identity that reflects and communicates the personality, values and approach of the organization.

The Graphic Design Artist will then apply this visual identity to Siamsa Tíre’s brand assets and communications, develop the brand guidelines to ensure future consistency of application in other contexts and support the marketing team in deploying branded materials.

The work of the Graphic Design Artist will support Siamsa Tíre’s vision for a future where people of all ages and backgrounds can explore, understand, feel at home and enjoy Irish folk culture, its past, present and future, and where people can be their full selves, now, here, together.

Irish folk culture is not a tangible object. It is the living cultural heritage of rural Ireland in us, now, here, together, being ourselves. It is a value system, a philosophy, a way of living, thinking, behaving and being. It is part of Ireland’s acknowledged soft power in world affairs.

Irish folk culture is characterised by a deliberate contemplation of our most ancient histories to navigate our present and shape our future. This core foundation understands life as a fleeting moment on the continuum of human existence. Irish folk culture embraces the pain, the joy, the light and the dark, that comes from acknowledging our individual impermanence and provides comfort through the endurance of our valuable stories and traditions. The freedom and perspective bestowed by such wisdom gives us sorrowful or willfully playful, curious, and irreverent cultural output in equal measure.

Like so many other folk cultures, Irish folk culture often dispenses with individual authorship in favour of the survival of stories, skills and meaning across generations. This provides organic and democratic creative practices that convey a thoughtful humility alongside the pride of shared achievements.

The visible output of Irish folk culture encompasses performing arts practices; our craftwork and handiwork; our oral traditions and expressions, including our language as both a vehicle and repository of our cultural identity; our folklore, myths, and legends; the demonstration of our enduring social values; our customs, rituals and festive events; our understanding of and interaction with nature and the universe.

As living cultural heritage, Irish Folk Culture continually responds to, evolves with, and shapes the people and communities who inhabit it and who are inspired by it. Transmitted from generation to generation, Irish Folk Culture is continuously recreated by communities in response to their environment, their interaction with nature and their history. In providing communities and individuals with a sense of identity and continuity, Irish Folk Culture promotes respect for cultural diversity and the expansive breadth of human creativity.

Siamsa Tíre’s programmes embrace all of these cultural expressions and are designed to reflect an inclusive, responsive, and contemporary approach to the rich and varied cultural heritage and creative life of rural Ireland.

We consider this approach to be a continuation of the community ethos of Ireland’s traditional RamblingHouses, where stories and skills were shared and guests were welcomed with generosity, joy, curiosity, and parity of esteem.

Through our varied programmes, we continue these cherished traditions. We share our stories and expertise, we learn from others, and we invite our guests to share their skills and stories with us and with the wider world.

  • EXPLORING through creative learning, participation and development programmes

  • SHARING folk stories and traditions through in-house productions, co-productions, commissions

  • WELCOMING hosted events from local, national and international groups

    The Graphic Design Artist assists with the achievement of this mission through provision of engaging content for our public programmes that continues these traditions, upholds our values and our approach, and develops and deepens our local relationships and our national remit as Ireland’s National FolkTheatre.

    The Graphic Design Artist holds the following responsibilities:

a) Brand identity:

  • Develop an understanding of the organization and its history and assemble and review all historical brand assets and materials to understand the organization’s journey to date,

  • Review Siamsa Tíre’s strategic plan and work with senior management to define tone, personality, and brand voice traits,

  • Develop visual identity concepts which reflect and communicate Siamsa Tíre’s tone, personalityand brand voice for review by senior management and the Board of Directors of Siamsa Tíre,

  • Following approval of concepts, draft brand guidelines to ensure future consistency with the brand identity,

  • Brief and train other staff on the implementation and correct deployment of the identity on all communications,

b) Graphic Design

  • Following approval of concepts, apply the identity to Siamsa Tíre’s core brand assets and create the brand portfolio with file versions which can be readily adapted to be applied in different settings, including;

    • Logos,

    • Artwork and graphics - for adverts (both digital and print), social media, signage,

      merchandise and banners,

    • Internal and marketing communications materials e.g. email signatures,

      letterheads, business cards, voucher envelopes, and other branded stationery,

    • Templates - for the steps in the ticketing customer journey, fundraising campaign

      appeals, direct mailings (print and digital), press releases, videos, presentations etc

  • Create the asset file bank and train staff on which file should be used in which context.

  • Design Siamsa Tíre’s new Strategic Plan in line with the visual identity,

    • Contribute to the design of a new website and ensure correct application of the identity and brand consistency,

    • Contribute to the design of event marketing collateral and ensure brand consistency,

    c) External Liaison:

    • Liaise with contractors and suppliers of goods and services as required.

    d) Other Duties and Obligations:

    • Attend and contribute to operations or staff meetings as may be required.

    • Adhere to staff policies and procedures as set out in the employee handbook.

    • Act as an ambassador and advocate in representing the company.

    • Adhere to procedures relating to the proper use and care of information, equipment and materials

      for which the role has responsibility.

    • Participate in training and development programmes/courses to maintain and improve

      performance and to assist in identifying self-training and support needs.

    • Participate and work within a performance management development system.

    • Undertake any other duty as may be required and set from time to time by the Executive Director.


      1. Candidate Skills and Attributes:

        Essential:

        • A design aesthetic that naturally aligns and resonates with our brand personality (timeless, earthy, caring, sincere, friendly, accessible, witty, fun) and our mission objectives (telling the stories of rural Ireland, past, present and future and being our full selves, here, now, together),

        • Proficient in the Adobe suite – InDesign, Photoshop and Illustrator (experience in After Effects / Motion Graphics preferred, but not essential),

        • High standard of computer literacy and the ability to adapt to unfamiliar systems as may arise (Siamsa Tíre is primarily a PC environment, using Office 365, Ticketsolve, Salesforce, cloud communication and e-marketing tools, project management software and multiple social media platforms),

        • Demonstrated experience in brand development and deployment,

        • Demonstrated experience in creating artwork from start to print-ready finishing,

        • Excellent communication, interpersonal and teamwork skills,

        • Excellent administration skills,

        • Excellent literacy skills,

        • Demonstrated ability to independently plan ahead and manage time, meet deadlines and

          multi-task under resource constraints,

        • Self-motivated with a high degree of initiative to pre-empt potential problems, troubleshoot

          and implement appropriate solutions,

        • Reliability, flexibility, and congeniality in a team environment.

          Desirable:

        • A relevant qualification (e.g. design)

        • Experience with website design

        • Previous experience of design work within a charity or other non-profit organisation, ideally

          in the arts and culture sector,

        • Experience of design for sales or fundraising appeals, developing fundraising materials and

          A/B testing of various designs to secure successful conversions,

        • An affinity with and appreciation of folk and traditional arts,

      Contract Terms Offered:

      This is a temporary employment contract to enhance organizational capacity until 31st March 2021. Salarylevel is set at a Full Time Equivalent rate of €104,000 per annum payable on a pro rata basis i.e. €50 per hour. The contract will be offered at 6 hours per week until 31st January 2021 and thereafter at 4.08 hours per week.
      Flexibility on hours is an essential requirement of the role e.g. project delivery may require multiple consecutive days work for which paid Time Off in Lieu will be provided.
      A four-month probationary period will apply. The company facilitates flexi-time working for back-office work and is currently facilitating remote working for staff where possible to protect against the spread of COVID- 19. The position is subject to receipt of satisfactory references and may be subject to Garda vetting.

      Recruitment Process:

      Candidates will be assessed and scored against the requirements of the role as described and against the skills and attributes sought for the role. Candidates should therefore ensure that the information provided in their applications clearly demonstrates their suitability against the requirements.
      Within four weeks of the closing date for applications, shortlisted candidates will be invited to interview and candidates who have not been selected for interview will be informed that they were not selected.
      Expenses for attendance to first interviews will not be covered.
      A second interview may be scheduled in the case of close scoring of two or more candidates.
      Reasonable expenses for attendance to second interviews may be covered with prior agreement.
      Before the company considers making an employment offer to an applicant, we will require the contact details of two referees including both phone and email addresses. These can be provided by you upfront on your original application or, if you prefer, requested from you after your interview. These referees must be able to vouch and account for your professional expertise and experience specifically as it relates to the role that you have applied for. The referees will also be asked questions relating to your trustworthiness, reliability, and character.
      The company reserves the right to form a panel of qualified candidates or not to appoint to the role from the applications received.

      Applications:

      Before applying, interested parties should email admin@siamsatire.com to request the Siamsa Tíre brand mood board before applying to assess if their creative aesthetic aligns with the desired style.
      The deadline for applications is 
      Monday 4th January 2021.
      Applications should be emailed to: admin@siamsatire.com. Hard copy materials and applications will not be accepted.

      Applicants must send an email with Graphic Design Artist Application in the subject line of the email and must attach:

      1. a)  a cover letter which gives an insight into your values and your approach to your work.

      2. b)  a CV which demonstrates how your qualifications and professional experience meet the job and

        skills requirements.

      3. c)  A design portfolio or samples of your design work.

      Contract Terms Offered:

      This is a temporary employment contract to enhance organizational capacity until 31st March 2021. Salarylevel is set at a Full Time Equivalent rate of €104,000 per annum payable on a pro rata basis i.e. €50 per hour. The contract will be offered at 6 hours per week until 31st January 2021 and thereafter at 4.08 hours per week.
      Flexibility on hours is an essential requirement of the role e.g. project delivery may require multiple consecutive days work for which paid Time Off in Lieu will be provided.
      A four-month probationary period will apply. The company facilitates flexi-time working for back-office work and is currently facilitating remote working for staff where possible to protect against the spread of COVID- 19. The position is subject to receipt of satisfactory references and may be subject to Garda vetting.

      Recruitment Process:

      Candidates will be assessed and scored against the requirements of the role as described and against the skills and attributes sought for the role. Candidates should therefore ensure that the information provided in their applications clearly demonstrates their suitability against the requirements.
      Within four weeks of the closing date for applications, shortlisted candidates will be invited to interview and candidates who have not been selected for interview will be informed that they were not selected.
      Expenses for attendance to first interviews will not be covered.
      A second interview may be scheduled in the case of close scoring of two or more candidates.
      Reasonable expenses for attendance to second interviews may be covered with prior agreement.
      Before the company considers making an employment offer to an applicant, we will require the contact details of two referees including both phone and email addresses. These can be provided by you upfront on your original application or, if you prefer, requested from you after your interview. These referees must be able to vouch and account for your professional expertise and experience specifically as it relates to the role that you have applied for. The referees will also be asked questions relating to your trustworthiness, reliability, and character.
      The company reserves the right to form a panel of qualified candidates or not to appoint to the role from the applications received.

      Applications:

      Before applying, interested parties should email admin@siamsatire.com to request the Siamsa Tíre brand mood board before applying to assess if their creative aesthetic aligns with the desired style.
      The deadline for applications is 
      Monday 4th January 2021.
      Applications should be emailed to: admin@siamsatire.com. Hard copy materials and applications will not be accepted.

      Applicants must send an email with Graphic Design Artist Application in the subject line of the email and must attach:

      1. a)  a cover letter which gives an insight into your values and your approach to your work.

      2. b)  a CV which demonstrates how your qualifications and professional experience meet the job and

        skills requirements.

      3. c)  A design portfolio or samples of your design work.

Job Requirements
Candidate Skills and Attributes:
Essential:
• A design aesthetic that naturally aligns and resonates with our brand personality (timeless, earthy, caring, sincere, friendly, accessible, witty, fun) and our mission objectives (telling the stories of rural Ireland, past, present and future and being our full selves, here, now, together),
• Proficient in the Adobe suite – InDesign, Photoshop and Illustrator (experience in After Effects / Motion Graphics preferred, but not essential),
• High standard of computer literacy and the ability to adapt to unfamiliar systems as may arise (Siamsa Tíre is primarily a PC environment, using Office 365, Ticketsolve, Salesforce, cloud communication and e-marketing tools, project management software and multiple social media platforms),
• Demonstrated experience in brand development and deployment,
• Demonstrated experience in creating artwork from start to print-ready finishing,
• Excellent communication, interpersonal and teamwork skills,
• Excellent administration skills,
• Excellent literacy skills,
• Demonstrated ability to independently plan ahead and manage time, meet deadlines and
multi-task under resource constraints,
• Self-motivated with a high degree of initiative to pre-empt potential problems, troubleshoot
and implement appropriate solutions,
• Reliability, flexibility, and congeniality in a team environment.
Desirable:
• A relevant qualification (e.g. design)
• Experience with website design
• Previous experience of design work within a charity or other non-profit organisation, ideally
in the arts and culture sector,
• Experience of design for sales or fundraising appeals, developing fundraising materials and
A/B testing of various designs to secure successful conversions,
• An affinity with and appreciation of folk and traditional arts,